You need a website that gets people in the door.
At URSA6, that's all we do.
“We don’t know where to start…or what we’re doing wrong.”
“We aren’t gaining new customers as fast as we hoped to.”
“We aren’t retaining customers like we once did.”
Fair enough. Reaching new people, earning their trust, and turning them into loyal clients takes work, and you already have a dozen other jobs that need to be done. That’s where URSA6 can help.
How We Work
At URSA6, we know that a pretty website means nothing if it doesn’t make you money. We use actual data, expert knowledge of digital platforms, and a realistic understanding of your challenges and goals to create an effective digital strategy for your business that results in measurable success.
Discovery
What are you trying to accomplish with your marketing dollars? Together, let’s ensure you and your team are crystal clear on what needs to happen, so that you can go forward with a dedicated plan of attack.
- Clarify goals and challenges
- Understand your capabilities and constraints
Strategy
Develop an empathetic understanding of your audience’s world and how the website can solve problems along their journey.
- Make sense of your customers
- Master your communications
- Make a plan
Creation
There’s so much talk of storytelling, but are you telling the right story? Using the insights we’ve now laid out, we’ll create a framework that builds the foundation on which to build and optimize from. We make informed decisions about design, content, visuals, and supporting media to eliminate the guesswork and get you started on the right foot.
- Build an effective, optimised website to tell your brand’s story
- Place proper calls to action to get the right people in the door
- Ensure your user’s experience is cohesive with your brand
Ongoing Improvement
With a website live and collecting user data, we will start identifying the high-impact actions you can take to grow your business.
- Analyze and assess key metrics on your digital channels
- Adapt and improve your online and offline systems to take advantage of opportunities
- Plan and execute effective marketing campaigns
